In a speech read by Julius Ogeng'o, the deputy vice chancellor of University of Nairobi, said rapid growth of Chinese film industry provides a learning opportunity for the enrichment of local content.

He noted that language was no longer a barrier and many Kenyans enjoy Chinese films. He hoped that Kenyan students who have been offered opportunities in China under government-sponsored scholarships, would study film production.

China's culture and entertainment industry has recently entered into a golden age. It is estimates that by 2020, its box office will reach $12.28 billion and exceed North America as the world's largest film market.